
Island Painting
2021Designed and developed a WordPress-based promotional site for a local business, optimizing performance and tracking for lead generation.
- WordPress
- JavaScript
- PHP
- HTML
A new website should pay for itself. I build sites for Naples service businesses, shops, and professional practices that load fast, show up in local search, and turn visitors into calls and bookings.
I build on WordPress when your team needs to edit content and on Next.js when you need something custom. Either way the site ships with the fundamentals that most local sites miss: real performance budgets, accessibility, structured data for your services and location, and tracking that tells you which pages produce leads.
Naples customers expect polish. Luxury real estate, home services, wellness practices, and hospitality businesses in Collier County are judged on their website before the first call, so design quality, speed, and accessibility matter as much as rankings. Many Naples sites also serve a bilingual staff and clientele.
Websites rarely need only one thing done to them. For Naples businesses I also take on website redesign in Naples and e-commerce websites in Naples, and just up the road I cover business websites in Bonita Springs and business websites in Fort Myers.
A new Naples business is measured against established competitors from the first visit. The site needs a refined design, fast loading even with rich photography, and a short path to booking or a consultation request. I build it with local search structure for Naples and nearby Collier County communities, so the quality of the site is matched by being found.
A few of the sites behind this service. Live links where the client allows it.

Designed and developed a WordPress-based promotional site for a local business, optimizing performance and tracking for lead generation.

Built a fully custom WooCommerce e-commerce site for a client, handling design, functionality, and optimization from end to end. Integrated with Google and Meta for tracking and advertising.

Redesigned and optimized a WooCommerce-powered WordPress site for a bicycle shop in Switzerland. Improved responsiveness, modernized styling, and streamlined the shopping experience for better conversions.
A mobile-first redesign of a Swiss bicycle shop’s WooCommerce store lifted checkout conversion by 25%.
Four steps and no surprises: you approve the scope before work starts and the site before it launches.
A short call or email exchange about your goals, your customers and what is not working today. Free, with no commitment.
A written scope, timeline and fixed price, so you know exactly what you are getting before anything starts.
The work happens on a staging site you can open at any time, with plain-language updates at agreed checkpoints.
Testing, a launch in a low-traffic window, documentation and a handoff session, then support while your team settles in.
Yes, when it helps. Most projects run remotely, and I can meet in Naples for a kickoff or final review. Many Naples clients are here only part of the year, so the process also works entirely by video call and email.
Yes. I build bilingual sites with a separate, properly tagged page for each language, so Google shows each visitor the right version instead of treating the translation as duplicate content. This site is built the same way.
Four to eight weeks from kickoff to launch for a typical Naples business, with most of the variance coming from how quickly content and photos arrive.
I structure every page and write draft copy for service pages so the site launches complete. You review and adjust, and I can work with a copywriter or photographer you already use.
The site is built with the structure Google uses for local results: a page per service, location information, schema markup, and a Google Business Profile that matches. Ranking also depends on reviews and competition, which I will be honest about.
I work with businesses across Florida, on both coasts. Pick your city for details specific to your area.
Tell me what you need. You’ll get a fixed quote, a timeline, and a clear next step within one business day.
Send me your current website address and what is not working for you. I will reply within one business day with a clear scope, timeline, and price, or tell you if I am not the right fit.